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What is Virtual number?

A virtual number is a phone number provided by a cloud telephony company that is not tied to one SIM or desk phone; calls to it are routed over the internet to one or more agents’ phones, with logging, recording and IVR options.

Also known as Cloud number, DID number

Businesses use virtual numbers to show one stable company number on listings and ads while calls ring on whichever agent is on duty. When an agent leaves, the number stays with the business — unlike a personal mobile that buyers have been calling for years.

Virtual numbers also make source tracking possible. A brokerage can assign one number to a portal listing, another to a Google ad and a third to a hoarding; the call log then shows how many calls each produced. Indian providers offer mobile-style and landline-style numbers, as well as toll-free and missed-call numbers, through KYC with the business.

Example

Numbers by source (illustrative)

A Chandigarh broker puts three virtual numbers to work: one on a 99acres listing, one on a Google search ad, one on a society notice board. In a month (illustrative) the portal number gets 42 calls, the ad 18 and the notice board 9 — but the notice board callers are all local and produce two rentals.

Figures are illustrative, not market rates.

Questions about Virtual number

Can I keep my existing mobile number instead?

Yes. Many brokers keep calling from their own SIM and track calls with a phone app. A virtual number makes sense when you want a single company number, central recordings, routing to several agents, or separate numbers for each ad or listing.

Does a virtual number need KYC?

Yes. Telecom rules in India require the provider to verify the business, usually with company documents and the authorised person’s identity. Expect a few working days for activation, depending on the provider.

Reviewed

In PropZolo

Connect an Exotel account (beta; Knowlarity, MyOperator and Ozonetel are coming soon) and calls on its virtual numbers are logged against leads; teams without one track calls from their work SIMs with the Android app.

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