AI Powered Real Estate CRM for India
Every lead. Every call. Every deal.
Portal leads, calls, site visits and brokerage in one place, on the web and on Android.
Watch
One enquiry, start to finish.
A late-night portal enquiry becomes a verified visit and a deal tracked to the rupee.
Features
Everything your office needs.
63 features in 9 parts of your business.
AI: AI that answers, drafts and scores.
01 / 09 · 9 features
AI that answers, drafts and scores.
- AI agent: Answers first on WhatsApp, then hands over
- Ask PropZolo: Plain-words questions, your own data
- Call summaries: Every call and lead, summed up
- Reply drafts: WhatsApp replies, written for you
- Requirements: Read from chats, marked until confirmed
- Voice debrief: Say it; the form fills itself
- Lead scores: Who to call today, with reasons
- Inventory inbox: Broker-group posts become listings
- Listing writer: Titles and descriptions drafted
The product
One system from enquiry to brokerage.
Every enquiry in one queue.
- Portals, ads and your website
- One contact per phone number
- Requirement read by AI
- 99acres
- MagicBricks
- Housing.com
- Meta
- Google Ads
Every enquiry in one queue.
The product
One system from enquiry to brokerage.
- 01 · Capture
Every enquiry in one queue.
- Portals, ads and your website
- One contact per phone number
- Requirement read by AI
- 02 · Assign
The right agent in seconds.
- Rules by source, project or city
- Round robin, only to agents on shift
- An SLA clock from the first second
- 03 · Call
Calls that log themselves.
- Autopilot calling queue
- Logged from the work SIM
- Outcome in two taps
- 04 · WhatsApp
WhatsApp on your own number.
- Shared team inbox
- AI agent replies first
- Hands over to a person
- 05 · Match
Every buyer, matched to stock.
- Matches that explain why
- Shortlists you can track
- Alerts when buyers look
- 06 · Visit
Visits nobody can dispute.
- Buyer’s OTP at the site
- GPS and time on record
- A certificate per visit
- 07 · Close
Brokerage to the rupee.
- Deals and agent splits
- GST invoices and TDS
- Payouts on record
- 08 · Report
Numbers you can trust.
- Return on every lead source
- Scorecards for every agent
- A digest every morning
One queue
From Kochi to Chandigarh, every enquiry lands in one place.
Who it’s for
Made for every kind of real estate office.
- Real estate brokersResale, rentals and ownersPortal leadsOwner listingsBrokerage
- Channel partnersProject sales and payoutsClient registrationVisit proofPayouts
- Builders & developersInventory, bookings, collectionsUnit gridBookingsCollections
- Rental & property managersLeases, renewals and rentOnline agreementsRenewalsInspections
- Telecalling teamsQueues, outcomes, scorecardsAutopilot queueCall outcomesScorecards
- Independent agentsA full CRM on one seatCall trackingFollow-upsTracked shortlists
Speed to lead
Enquiry to booked visit in eight minutes.
10:00:00
Enquiry lands
+2 s
Assigned and greeted
+4 min
The call logs itself
+8 min
Visit booked
Why brokers switch
Same lead. Two very different days.
Drag to compare
AI, grounded
Ask in plain words.
Answers come from your own leads, listings and calls.
Which 99acres leads from last week haven’t been called?
14 leads have no call yet: 9 with Rahul, 5 with Pooja. Six asked for Baner or Balewadi.
Filters used
Mobile app
Every agent’s phone becomes the CRM.
- Calls log themselves
- Works offline
- OTP check-in on site
- A listing in 90 seconds
- Coming soon to theApp Store
- Coming soon onGoogle Play
Pricing
Simple pricing.
Pay per user as you grow, or take a team bundle. Prices exclude GST.
Starter
Small brokerages, 2–10 people
₹599/month
Per user · billed yearly · ex-GST
Get startedIncludes
- All lead sources: portals, Meta, Google, website
- Assignment rules: round robin, caps, shifts
- Custom pipelines, statuses and smart lists
- Call analytics and Autopilot calling queue
- Requirement ↔ listing matching
- OTP-verified site visits
- 150 AI credits per user / month
Growth
RecommendedGrowing teams
₹999/month
Per user · billed yearly · ex-GST
Get startedEverything in Starter, plus
- Unlimited workflows and follow-up plans
- SLA ladder, rotation and lead pools
- Broadcasts with compliance gates
- Landing pages (10), QR codes, walk-in kiosk
- Cloud telephony connector
- Full anti-leak suite
- 300 AI credits per user / month
Team bundle
Brokerages of 15–60
₹19,999/month
For 25 users · billed yearly · ex-GST
Talk to usGrowth for 25 users, plus
- Team inboxes
- Multi-branch dashboards
- Priority support
- +₹599 per extra user / month
- 300 AI credits per user / month
Builder
Developers and large channel partners
₹39,999/month
Starting price · For 25 users · billed yearly · ex-GST
Book a demoGrowth for 25 users, plus
- Towers and unit grid with atomic holds
- Price lists, cost sheets and approvals
- Bookings, collections and demand letters
- Channel partner portal and brokerage
- Launch mode for EOIs and allotment
- 2 WhatsApp numbers
- 300 AI credits per user / month
Enterprise
Large builders and franchises · SSO and IP allow-lists · White label: web, app and domains · Dedicated database option
Questions
Asked by brokers.
Which portals and ad platforms does it connect to?
99acres, MagicBricks, Housing.com, NoBroker, JustDial, Sulekha, Square Yards, CommonFloor and Makaan, plus Meta (Facebook and Instagram) Lead Ads, Google Ads lead forms, your website and WhatsApp. Any other source can send leads to the Lead Push API or the email parser.
Do my agents need a dialler or new SIM cards?
No. Agents keep calling from their own work phones; the Android app logs every call on the work SIM automatically and asks for the outcome afterwards. Cloud telephony (click-to-call with virtual numbers) is optional on Growth.
How much does PropZolo cost?
Plans start at ₹599 per user per month on annual billing, and the Team bundle gives 25 users for ₹19,999 a month. Every price is on the pricing page, in rupees and excluding GST.
How does PropZolo handle TRAI and DPDP rules?
The messaging engine checks every send: the TRAI 7-day enquiry window, DLT templates, DND, quiet hours and the WhatsApp 24-hour window. For DPDP there is a consent ledger, versioned privacy notices, rights requests with a 90-day clock and erasure that cascades through the system.
Can I move from Excel or another CRM?
Yes. The import wizard maps your columns and statuses, previews duplicates and gives you a file of skipped rows. Assisted migration is free on annual plans.
What happens to my data if I leave?
You can export everything (leads, contacts, listings, files and history) at any time. If a payment fails you keep read-only access, and lead capture keeps running for 7 days so no enquiry is lost.
Integrations
Every lead in. Every action out.
Leads land in one queue. Replies, calls, visits and payments go out through the tools you already use.
Leads arrive from 99acres, MagicBricks, Housing.com, NoBroker, Meta Lead Ads, Google Ads, Your website into one PropZolo queue; the work goes out through WhatsApp, MSG91 SMS, Exotel, Google Calendar, Razorpay, Digio, Zapier.
Answer your next enquiry in seconds.
Set up in a day · Free migration on annual plans