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Nurture · WhatsApp · Marketing

Thank you and referral request

A few days after registration or handover, once the paperwork is complete.

10:24
Hi Kavya, congratulations again on your new home at Lakeview Residency! Thank you for trusting Skyline Realty. If a friend or relative is looking to buy, sell or rent in Bengaluru, I would be glad to help them the same way — just share their number here. Reply STOP to opt out.10:02

Template

Hi {{name}}, congratulations again on your new home at {{property}}! Thank you for trusting {{company}}. If a friend or relative is looking to buy, sell or rent in {{city}}, I would be glad to help them the same way — just share their number here. Reply STOP to opt out.

Variables

{{name}}
Kavya
{{property}}
Lakeview Residency
{{company}}
Skyline Realty
{{city}}
Bengaluru

Meta’s editor numbers variables — {{1}}, {{2}} — in the order they appear.

Variations

For a tenant whose move-in went well

Hi {{name}}, hope you’re settling in well at {{property}}! Thank you for choosing {{company}}. If someone you know is looking for a home to rent or buy in {{city}}, share their number here and I’ll help them too. Reply STOP to opt out.

Questions

When is the best time to ask for a referral?

Shortly after possession or move-in, while the experience is fresh and the client is happy. Asking before the deal is complete feels transactional; asking a year later depends on them still remembering your name.

Can I message the friend whose number the client sends?

Call or message once to introduce yourself and say who referred them, then ask whether they want to hear from you. Don’t add the number to marketing lists until that person agrees.

Tips

  • Asking for referrals is promotion, so Meta treats this as Marketing even though it starts with a thank-you.
  • Ask once; a repeat request a month later feels like a sales drip.
  • Get the friend’s consent before you call them — tell the client you will message the friend first.

Marketing templates need the customer’s opt-in.

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